Banner blindness, and other equivalents
Banner blindness is a phenomenon in web usability where visitors to a website consciously or unconsciously ignore banner-like information. A broader term covering all forms of advertising is ad blindness, and the mass of banners that people ignore is called banner noise.
Related non-advertisement banners
- New feature updates
- AI-powered x
- Update is available
SEO Listicle Junk
when you search for for something that gives you results like ‘18 of the best X’ or ‘29 amazing X to inspire you.’ Often features a randomly specific or comically large number, is posted by a corporate blog, begins with a few generic, vapid introductory paragraphs about why X is important, and has post date of within the past few months and/or mentions the current year in the title.
- Related: this is one reason why appending ‘reddit’ to queries yields more useful results
modals
Popup modals for newsletter signups and the like